10 Dream Business Ideas to Start This Year

A new year is on the way, and at a time when most people are reassessing their goals in life, what better time to start your dream project?

Sometimes all it takes is a little inspiration and some good business ideas, and you’ll be well on your way to starting a startup and doing meaningful work that you love.

We’ve broken down popular business ideas for working at home into specific areas that are sure to meet people’s needs in the coming new year. Best of all, you can start these small business ideas without having to get an investor or get a loan.

Heart shaped notebook and coffee sitting at the desk of a business woman

1. Training

As the new year approaches, people are looking for ways to improve their lives on all levels. Internships are an opportunity to help people in many different areas of expertise. You can help them make a plan to get in better shape physically, mentally, spiritually, or generally to get their lives on the right track.

fitness instructor

If you are interested in exercise and good health, you may want to consider helping others reach their health and weight loss goals by becoming a health and fitness coach. Catering to clients who may not feel comfortable going to the gym is an excellent way to start. You can even teach your classes in a place like a community center, an outdoor area like a park, or online via Zoom.

Nutrition coach

Some people have difficulty planning meals around certain diets. If you know a lot about food and how to eat healthy, this might be a good option for you. You can work in groups or individually with clients and help them with tasks such as setting nutritional goals and developing a healthy menu.

Work-life balance coach

A work-life balance coach helps clients achieve overall balance in their lives. You help with things like goal setting, decision making, self-care, and identifying the steps needed to turn goals into action. Lots of people are looking for guidance, and it’s very important to have someone to bounce ideas off of. You can be that person and earn a living by helping others.

business coach

If you have success at work, you can teach others what you know. Sharing your knowledge and skills on business topics is a very relevant business idea right now and will only continue to grow. With so many people out there who set out to work for themselves and run their own businesses, business coaches are a very valuable resource. Additionally, there are many ways you can help as a business coach. You can work one-on-one with clients, host webinars with a group of people, and create courses and ebooks. The sky is the limit here!

2. Blogging

You may have thought about starting a blog but weren’t sure how to do it. Blogging is a great business idea that has made a lot of people successful while allowing them to run their business from the comfort of their home. Blogging is hard work, but it’s also exciting! There is always something new to learn and if you want your blog to become a business, you must start learning from the beginning.

Believe it or not, many bloggers make a living (some even make a great living!) from their blogs.

Here are some of the categories you should keep in mind when choosing what to blog about:

Lifestyle Blog

Lifestyle bloggers come in many different forms. The common denominator here is that they usually talk about more than one topic. If you like to write about family, health, crafts, products, and more, you would probably call yourself a lifestyle blogger.

Fashion or beauty blog

If you have a penchant for style or consider yourself a beautician, there is no better time to write about fashion or beauty. It was already one of the best outlets to blog about, but due to the rise of Instagram and YouTube, independent fashion and beauty influencers have gained national attention from the industry. Whether you’re focusing on fashion week, the everyday look, or your skincare routine, there’s a lot to write home about. If you love everything about style and glamor, consider starting a career out of fashion or beauty blogs!

travel blog

Paid travel writing opportunities are plentiful, and blogging about travel is a great way to earn income and see the world! If you have a travel problem and are ready to work full time, consider starting a travel blog – the more specific your place of travel, the better. For example, you could write about travel in a specific country, street food around the world, or adventure tours. The sky is the limit! Ready to launch? Here’s the ultimate guide to starting a travel blog.

specialized blog

A niche blog is when you are very focused on one topic. It could have something to do with coffee, such as where it is obtained, how it is made, and related products (eg coffee cups). You can also write more about organic coffee, or write more about organic coffee available in a particular part of the world. The ideas are endless. There are so many possible topics to write about!

Business Blog

You may already have a business, but you want to work harder to get the word out about your products or services. Creating a business blog can help with that, and may end up becoming another side business for you. Creating posts about your business, your products, and working social media can help your online business get attention in places it wouldn’t exist without a blog.

Blogging Blog

Creating a blog around blogging is very popular! Bloggers with skills they can teach other bloggers are killing it these days. You can create courses, ebooks, have membership sites and private groups on Facebook to help bloggers learn the skills they need. Everything from writing blog posts and creating graphics to social media marketing, SEO optimizing and monetizing your blog are topics other bloggers need to learn. If you can show them how to replicate your success, you’ve found a great way to make a living!

Find out more about how to start a blog here.

3. Direct selling

Direct sales sometimes get a bad reputation because people sign in without knowing much about the business or the products. That is, and they have not been taught how to properly market themselves. Spamming everyone you’ve ever met with your business opportunity or products is not good business practice. You have to be honest with people and show them that you care and that you are not just out to make money from them.

However, direct selling companies have helped many people work at home as they dream of doing!

Some good direct selling home business ideas that you can join in the new year are:

Health, wellness and fitness

Beauty and makeup


You can find more direct selling ideas here.

Make sure to do your homework before joining a direct selling business, as they all have different startup costs and requirements.

If you love creating digital designs, creating and selling printables might be your dream business idea!

What is printable? A printable is any digital design that you sell to customers to download and print at home. It could be anything from planners, coloring pages, fitness trackers, or a travel bucket list. If you know your way around graphic design software, you can create printable materials once and sell them over and over again. Here’s how to start this perfect passive income side business!

If you love to treat your pet with gourmet snacks from time to time, you may have noticed the serious shortage of commercially available puppy-friendly foods. This is where you come in! People love their dogs, so quality homemade treats can be a lucrative business if you love baking. You can sell your candy to neighbors and friends at local markets, or if you’re really shopping for yourself, you can even land on the shelves! Here’s how to start and grow a thriving dog therapy business.

Heart shaped notebook and coffee sitting at the desk of a business woman

As the number of online businesses and digital entrepreneurs increases, so has the number of people looking for help. As a virtual assistant, you can get paid to help business owners with a variety of tasks. Some of the popular virtual assistant services include proofreading and editing, managing social media accounts, managing websites, podcasts or movie production, internet research, calendar management, home management, and more. Consider the types of clients you want to work with and tailor your service offerings to this niche for maximum success. On the popular service is the management of Pinterest. Ready to get started? This course will teach you how to become a Pinterest VA today!

If you enjoy crunching numbers and are proficient in Excel, bookkeeping might be the job of your dreams! Like virtual assistants, accountants are in great demand with small business owners, bloggers, and digital entrepreneurs. Keeping up with expenses and receipts is a time-consuming task, with companies of all sizes often looking to outsource. While previous bookkeeping experience is undoubtedly helpful, you don’t necessarily need it to start this career. There are plenty of online courses that will help you get started and up and running.

You will be surprised how many industries require professional proofreading services. Sure, blogs and media outlets are some of the best proofreading employers, but legal, medical, education, technology, oil and gas, and manufacturing auditors are in high demand! If you have experience in a particular industry but are ready to quit the office, consider offering virtual proofing services. To start working as a professional proofreader, you usually need a degree in English or journalism, but you may be able to substitute industry-specific experience in place of a writing degree. If you’re interested in proofreading but aren’t sure where to start, check out this free course that will teach you how to get paid for proofreading anywhere.

Voice actors work on all kinds of projects, from television and radio to audiobooks. Audiobooks are a widely popular way to make money with audio acting from home. Audiobook narrators do more than read aloud; They also need to bring the story and characters to life. For this reason, a background in acting or theater is advantageous, but formal experience is usually not required to start working as a voice actor. Is this intriguing? Learn more about the voice acting industry, the equipment needed, and how to get started with this free introduction to the Voice Over mini course.

If you love making DIY gifts or have an artistic flair, you’ve undoubtedly wondered how to make it a full-time career. Whatever you create, you can find a market for it just about anywhere! Farmers markets and craft fairs are popular places to sell your wares, but Etsy is by far the most popular platform. Etsy, the original online marketplace for handmade goods, has helped millions of artisans, artists, and makers turn their hobby into a full-fledged business. If you have been dreaming of getting paid for what you love, consider launching your own online business this year.


Whether you dream of being your own boss, doing a job you are passionate about, or having the flexibility to create your own hours, there is no better day than today to start the business of your dreams! Half the challenge has just begun. So, if you’ve been waiting for a sign or keep telling yourself “maybe next year,” consider this a sign! Make this year the year you start your dream job.

Are you ready to become a successful entrepreneur? Get the free business plan template here, and start your dream project!

Originally published December 26, 2016. Content updated November 2021.

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